We plan on being an independent institution as it allows us to have a smaller, more specific target audience when it comes to creating our film which allows us a wider scope for ideas. Not only this but due to having little to no budget it would be extremely difficult to create an opening which is engaging enough for a mainstream, corporate audience. We believe that by being an independent company we will have a better opportunity to showcase our skills as both writers and creators when it comes to producing our own film opening.
This reflects the nature of independent film companies such as Strike Entertainment and Archer's Mark, who both produce films with more diverse films with less generic narratives. Archer's Mark find their financial backing through creating advertisements for big companies such as Nike and, Skype and EA Sports whilst Strike Entertainment gained their funding from Universal. However, Strike Entertainment dissolved in 2013 and therefore it appears that finding financial backing through your own means rather than becoming reliant on another company will provide a more beneficial grounding fro the company - something which we wish to achieve.
By Olivia Calver
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